Logo Design for Financial Business

 

Logo Design for financial business Pareto FD

Logo Design for financial business Pareto FD

The above Logo Design by Firebubble was created for the financial direction business Pareto FD. The UK company offers financial direction, advice and business strategies.

The concept for the logo design was based around the name which is taken from the famous numerical Pareto Law. The Pareto law works on a basis that for many events, roughly 80% of the effects come from 20% of the causes. This basis to the Pareto law can be seen in the logo design with the relevant proportions being used.

A number of concepts based around this theme were created for the client but in the end it was this contemporary cyan on white concept that won the deciding vote.

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